Lend Brokers: Driving Immediate Success in the Australian Business Loan Market

Generating 11 New Business Enquiries in the First Week of Launch

Launching a New Business Loan Service for Australian Entrepreneurs

Lend Brokers, a business loan brokerage based in Australia, sought to quickly establish themselves in a competitive market. Their goal was to connect with Australian business owners in need of financing, providing tailored loan solutions. The challenge was to build brand awareness and generate a high volume of leads in a short amount of time, ensuring a successful launch and early traction in the market.

Targeting Australian Business Owners with Tailored Outreach

Harper developed a targeted outreach campaign aimed at Australian business owners, focusing on those actively seeking business loans. The strategy was designed to highlight Lend Brokers’ expertise in securing the best loan options for businesses of all sizes. Key components of the approach included:
Industry and Market Research: Harper identified sectors and regions within Australia where business loans were in high demand, ensuring that outreach efforts targeted relevant prospects.
Personalized Messaging: Harper crafted personalised messages for each potential client, showcasing how Lend Brokers could offer customised loan solutions to meet their unique business needs.
Urgency and Value Proposition: The messaging emphasised the ease of securing a loan through Lend Brokers and highlighted their ability to provide fast, tailored solutions, making them an ideal partner for business owners looking to expand or stabilise their operations.

“Harper’s campaign delivered immediate results, exceeding our expectations from day one. Their strategic approach generated a constant flow of high-quality leads, giving us the perfect start to our business.”

Managing Director, Lend Brokers

A High-Impact Campaign for a Rapid Market Launch

Harper executed a high-intensity lead generation campaign focused on driving immediate results. The campaign involved:
Targeted Email and LinkedIn Outreach: Direct messaging to Australian business owners, presenting Lend Brokers as the go-to solution for business loans. Each message was personalised to address the specific financial challenges businesses face and how Lend Brokers could solve them.
Follow-Up Strategy: Harper employed a multi-touch follow-up system, ensuring that interested prospects were continuously engaged and nurtured throughout the early stages of the loan inquiry process.

A Record-Breaking Launch and New Business Enquiries

Lend Brokers experienced immediate success, with strong results achieved within the first week of the campaign:
11 New Business Enquiries in Week One: The outreach campaign generated an impressive 11 qualified business loan enquiries within the first week of launch, providing Lend Brokers with an early influx of potential clients.
Successful Market Entry: The fast-paced campaign established Lend Brokers as a trusted partner for Australian business owners, setting the foundation for continued growth in the business loan market.
Sustained Lead Generation: The success of the initial launch led to ongoing lead generation, with Harper’s strategy proving highly effective in maintaining a steady stream of high-quality business loan inquiries.

Unlock Business Growth with Harper’s High-Impact Lead Generation

Looking for rapid results? Harper’s expert outreach strategies can help your business generate leads and establish a strong market presence. Let’s discuss how we can drive your success.

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Scott McNicol – Co-Founder